May 11, 2023 – Today, Hobie announces a new partnership with Locally. This partnership will allow shoppers to more easily find and purchase their favorite Hobie products at nearby stores.

“We are thrilled to be partnering with Hobie to help create a smooth online-to-offline shopping experience for their customers,” says Mike Massey, Locally founder and CEO.

“We look forward to making it easier for our loyal enthusiasts to find and purchase the perfect Hobie products in stock locally, and to ensure they make the most of their Hobie experience through our world-class local dealer family. Have a Hobie Day!” adds Fred Persia, CRO, Hobie.

What this partnership means for Hobie shoppers:

• Hobie’s website will now utilize Locally’s Product Locator, which sources real-time inventory from over 21,000 retailers. Hobie can show shoppers exactly what products are available for purchase nearby.

• Hobie shoppers will now have more options for Buy Online, Pick Up In-Store (BOPIS) and Reserve Online, Pay In-Store through Locally’s retailer network.

• Online shoppers can find and buy Hobie’s quality products nearby without a wait.

Photo Courtesy of : Hobie
Photo: Courtesy of Hobie

About Hobie

Since 1950, Hobie has been in the business of shaping a unique lifestyle based around fun, water and quality products. From their headquarters in California, Hobie Cat Company and its global subsidiaries produce an impressive collection of watercraft for worldwide distribution. With their founding legacy in surfing and sailing Hobie continues to be the innovation leader for fun on the water, including pedalkayaks, pedalboards, inflatables, eyewear, and apparel. They are well known for their comprehensive array of parts and accessories to take your Hobie experience to the next level.

About Locally

Locally creates an integrated shopping experience for consumers by bridging online and offline retail. With tech implemented by over 1,000 major brands, Locally is the industry leader in online-to-offline shopping solutions. Locally’s tools are powered by real-time inventory from over 21,000 retailers worldwide and are utilized by millions of shoppers every month. To learn more about Locally’s online-to-offline shopping solutions, visit


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