Father And Son Rescued After Kayak Overturns On Milwaukee River (Video)
After their kayak overturned on the rain-swollen Milwaukee River, a father and son were rescued on April 19, 2026. A bystander spotted the pair in the water and made the call, triggering the rescue, and North Shore Fire and Rescue was alerted of the situation just after 3 p.m. The duo had made their way out of the current and onto a small, partially-submerged island where they held themselves while the rescue was planned.
Rescue on the Milwaukee River
In the video, first responders can be seen on a raft crossing the swift current of the river to reach the trapped pair before pulling them into the raft and ferrying them back across the river.
Neither father nor son was reported to have sustained injuries, and both can be seen wearing a lifejacket in the video.
The incident occurred near Glendale, on the Milwaukee River. While the river is generally calm in the summer months, spring rainfall increased the volume and speed of the river significantly and led to hazardous conditions.
“As soon as I saw the rafts, I knew it was a kayaking incident,” Dale Gatford, a local who regularly kayaks the area, told TMJ4 News Milwaukee. Gatford also shared that he checks the river’s conditions via its U.S. Geological Survey (USGS) gauge before paddling.

Higher flow rates, measured in cubic feet per second, indicate stronger currents and hazardous conditions on the river. Gatford told TMJ4 News Milwaukee that for him anything over 1,150 cubic feet per second is too much and the week of the accident flow rates were as high as 11,000 cubic feet per second.
Heavy rains lead to hazardous conditions
Even had the pair not capsized, exiting the river in these conditions in a kayak or as a swimmer would have seen additional hazards. With the river flooded, the water was now moving through the trees at the shoreline creating points at which the river rushes through brush and logs and a paddler could easily become pinned.
Following the incident North Shore Fire Rescue issued a warning urging people to use “extreme caution when entering the river due to unsafe, swift-moving water conditions.”
Kayaker And Dog Rescued After Kayak Overturned; Second Kayaker Drowns
A man and his dog were rescued on March 21, 2026, after their kayak overturned on Tomales Bay, in Marin County, California. His girlfriend, now identified as Brigitte Manspeaker, 37, drowned after slipping out of her personal floatation device (PFD), the man reported to the Sonoma County Sheriff’s Office.
Rescue on Tomales Bay, Marin County
Rescue crews responded 12 minutes after the Marin County Fire Department relayed reports of two people in the water. The Sonoma County Sheriff’s Office reported that the rescue crew found the man and dog holding the overturned kayak, and conditions during the rescue were high winds and three-foot swells. The man was later treated for hypothermia. The dog was also recovered safely.
An aerial search ensued and the helicopters located Manspeaker face down and 200 yards from the kayak. She was then brought to shore and received CPR until paramedics arrived and later pronounced her dead.
“Brigitte loved being in nature and respecting the earth,” wrote friend Barbara Ngai in a GoFundMe organized for Manspeaker’s mother. “Whether she was hiking a new trail, swimming in open water, or traveling to a place she’d never been before, she would be sure to honor her surroundings and show gratitude wherever she was.”
The man reportedly told rescuers that his girlfriend slipped out of her PFD and sank into the water. The man, who was rescued, is not seen to be wearing a PFD in the video.
A commenter on the Sonoma County Sheriff’s rescue video shared that her 12-year-old daughter spotted the couple in the water, and she called the emergency in, triggering the rescue. The helicopter was on the scene within 12 minutes of the call. The commenter also wrote that the couple was southwest of Marshall Beach, and drifted quite a distance in the time after she called in the emergency, sharing that she watched the woman lose hold of the kayak and drift further.
Conditions on Tomales Bay
Average water temperature in Tomales Bay in March is around 52 degrees Fahrenheit, or cold enough to result in loss of dexterity which can lead to difficulties self-rescuing or swimming in just 10 minutes. For reference, surfers submerged in these water temperatures wear wetsuits from four to five millimeters thick. For paddling in these conditions, immersion gear including a drysuit with warm layers beneath it or a wetsuit is recommended.
The Sonoma County Sheriff’s Office reported that conditions during the rescue were three-foot swells, or just above head height for the average person sitting in a kayak.
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Tomales Bay is also subject to tidal currents, with the entrance to the bay seeing spring tide currents run up to six knots; the average beginner/recreational kayaker can paddle at about two to three knots. When tidal currents and wind are at play simultaneously, further hazards arise; if wind blows against the current, waves steepen, causing an additional hazard for kayakers.
While Tomales Bay is generally protected from the open ocean, the bay is 15 miles (24 kilometers) long and just under a mile wide (2 kilometers) with highlands on either side. These conditions can cause wind to funnel down the bay, particularly when winds blow from the northwest, with winds often increasing in the afternoon.
While we don’t know exactly how Manspeaker slipped out of her PFD, the incident nonetheless emphasizes the importance of wearing a properly fitted and secured PFD.
Also seen in the Sonoma County Sheriff’s rescue video, the man’s kayak was partially flooded, likely making a self-rescue more challenging.
Kayaks with bulkheads, or sealed pockets of air at the bow and stern (front and back), allow the kayak to float even when the cockpit becomes swamped, making it easier for a paddler to self-rescue back into the kayak and continue to paddle, or in the worst case scenario, cling to the floating kayak until help arrives without fear of the boat sinking out from under them.
Editor’s Note: Paddling Magazine reached out to the Sonoma County Sheriff’s Office for confirmation on the type of paddlecraft used and received the report that a longline rescue of two boaters was conducted in Tomales Bay with one boater pronounced deceased. No further details were provided.
Growing Paddlesports: The Truth Behind The “Butt In Boats” Theory
This summer I bought two kayaks and two paddleboards for a vacation rental property. I bought them from a box store. I’ll probably never paddle these boats and boards. You probably wouldn’t either. Nor would I now paddle the tri-keel fiberglass canoe that lived under the porch of the shabby cottage my parents rented each summer. However, if not for the confidence I gained from that junker canoe, I wouldn’t be writing this today.
Growing Paddlesports: The Truth Behind the “Butt In Boats” Theory
If I could go back, knowing what I know now, to the beginning of the recreational kayak boom, I’d tell brands and retailers to stop believing recreational kayak sales from box stores would lead to any significant short-term industry growth. I’d shut down the idea that simply putting butts in these boats would generate more paddling enthusiasts. I’d argue box store kayak buyers will not magically become paddling enthusiasts, and they will not soon wander into specialty retail shops to upgrade.
Because they didn’t.
Sure, every specialty shop owner tells their story of the one or two Pelican customers who upgraded to Pungos. But if you play the numbers game, of the millions of units sold at Costco, Walmart, Dick’s and Canadian Tire, one or two new consumers each year in the 200 paddling shops across North America is not a viable growth strategy. The few who did find their way to specialty stores probably would have done so anyway.

I believe however we did miss an opportunity to educate years of box store kayak consumers. Why didn’t we include information, like a catalog or a magazine, in all those boats? Something, anything, that could have enlightened Walmart shoppers about the bigger, better paddlesports world.
Pelican, which owns the Confluence Outdoor banner along with Dagger, Wilderness Systems, Perception and Advanced Elements, is in a fantastic position to test this theory. They could be cross-marketing their specialty kayak brands to box store kayak buyers. If nothing else, wouldn’t it feel good? Message: “Hey, thanks for buying this kayak… please check out all the other kayaks we sell, available at these fine paddling shops.”
Good idea, right? What would this cost? Almost nothing.
If you had asked me when I was running Rapid Media to create a special issue of Paddling Magazine to include with every new box store kayak sold, I would have jumped at the chance. Would any of this drive immediate sales? Maybe, maybe not. Either way I’m sure this type of marketing would have been helpful for long-term brand equity and industry growth. Hard to argue it wouldn’t have.
What we do know is box-store sales haven’t led to immediate gains for specialty paddlesports. But like that old canoe at my summer cottage, putting butts in boats has done one very important thing for us. We just need to look at the bigger picture and longer term to see it.
Those millions of inexpensive box store kayaks, canoes, and, more recently, paddleboards, have become household items, almost like bicycles.
Whether or not a butt in a $299 boat drove anyone into a specialty store doesn’t matter now. What matters now is we have a cohort of 20- and 30-year-olds who grew up with their butts in boats and paddles in their hands. They messed around in them at camps, cottages, beaches and trailer parks.
When I launched Rapid magazine in the late 90s, people at outdoor adventure shows told me canoes and kayaks were tippy and they were scared of getting caught inside if they flipped. We’ve all heard the same thing, a thousand times.
Young adults today know better. Because they grew up playing in kayaks. Kids make it look easy. So easy their parents, grandparents, aunts, uncles and neighbors also give them a try.
Imagine for a minute we all worked in the cycling industry selling only specialty shop bikes and equipment. And, imagine a world where generations of children, basically every kid in North America, never learned to ride a bike.
Now imagine trying to sell any enthusiast segment of cycling. Try pitching the idea of screaming down hills over roots, rocks and jumps to adults who didn’t grow up knowing the basics of how to ride a bicycle. It would be the same for gravel, bikepacking and road cycling.
“Hell no. Those things are tippy and scary,” they’d say to you about your fancy bikes in the aisle of a consumer outdoor show. Not to mention getting them to open their wallets to pay thousands of dollars for the horrifying experience.
Luckily for the cycling industry, department store bikes are household items and, as such, almost everyone knows how to ride.
Consumers are aware the Kmart 10-speeds they grew up on are not what Tadej Pogačar is racing in the Tour de France. They know the Huffy mountain bikes at Walmart are not what Brandon Semenuk is riding on Red Bull TV. But at least they know they could pedal any of those bikes to the corner store for a jug of milk.
In the early years of paddlesports, before the box store boom—canoeing maybe being the exception in certain regions where popularity dates back to the 1950s—we were asking adults who didn’t grow up knowing the very basics of kayaking to jump into whitewater. We were asking them to sea kayak in ocean swells. It’s amazing anyone ever did.
The whole butts in boats idea of box store kayaks magically creating paddling enthusiasts didn’t pan out as we hoped it would. However, 25 years later it has created a world where millions of people are now more paddlesports positive. There’s a whole lot less, “Hell no, they’re tippy” in the world today.
We now have a base of consumers who are more likely than ever before to buy into what we are selling. We can stop pitching paddlesports, as a concept. It’s out there. Almost like riding a bike. We can now do what most of us would rather do—grow paddling segments. Create paddling enthusiasts. And then, sell them the good stuff they’ll need to enjoy it.
Scott MacGregor is the founder of Rapid Media.
From “hell no” to all-in. | Feature photo: John Webster
Digital Content Creator Contractor
About Rapid Media
Rapid Media is the world’s leading paddlesports media company. We produce Paddling Magazine as well as Kayak Angler, the world’s leading kayak fishing magazine, alongside a growing suite of digital platforms, including industry-leading websites, social channels and newsletters. In our spare time, Rapid Media produces the international Paddling Film Festival and World Tour, now touring to 100 cities.
We’ve worked hard over the last 27 years to become North America’s most trusted paddlesports authority.
Digital Content Creator Contractor
The Digital Content Creator for Paddling Magazine and Kayak Angler is perfect for someone who lives and breathes paddling or paddle fishing and knows how to turn a good story into something people want to read, watch and share.
You will play a key role in creating and delivering informative, inspiring and entertaining content across our digital channels. You’ll craft timely and engaging news articles and design and implement social media strategies. The work includes researching, planning, writing, editing and publishing content that resonates with our paddling and paddle fishing enthusiast audience, and then helping those stories and others travel across web and social. You’ll collaborate and coordinate with the editorial and marketing teams to maximize value and reach.
This part-time 20-hour per week contract position is remote and begins in May 2026.
What You Would Do
Social Media Strategy and Audience Engagement (50%)
- Implement and manage effective social media strategies across our brands to increase engagement and reach, and grow our audience, with a strong focus on video.
- Lead day-to-day execution, track and analyze engagement and performance.
- Experiment with how content is presented across platforms, analyze results and respond to feedback.
- Build out and nurture opportunities with influencers and ambassadors and collaborate with editorial and marketing teams to identify and grow new audiences.
Content Creation (50%)
- Generate story ideas and write timely, engaging paddling and kayak fishing articles each week, covering a wide range of topics, including rescue stories, viral news, new boats and gear, destinations and expeditions.
- Collaborate with the editorial team to create SEO-driven content to boost search engine rankings and organic traffic, including entertaining roundups, guides, reviews and stories.
Your Expertise and Skills
- Must be authoritative on paddlesports and paddling industry, including some combination of whitewater, canoeing, kayak touring, standup paddleboarding, and kayak fishing.
- Education in digital media, journalism, professional writing and/or marketing is an asset.
- Ability to identify and write quick-hit stories, picking up on news, paddling-related trends in mainstream media, and write compelling headlines.
- Experience as a digital content creator, with a track record across social and video.
- Ability to identify trends, analyze performance and refine content based on what’s working.
- Strong understanding of how content moves across platforms, with the ability to connect the dots to maximize impact.
- Ability to write technical information in a conversational and engaging voice.
- Familiarity with applications like WordPress, Sprout Social, Canva, Google Analytics, Google Search Console and Google Drive are an asset.
- Strong attention to detail and ability to manage multiple priorities and deadlines.
- Excited to work with a small team where you can make a big difference.
- Ability to travel a couple times a year for trade shows and represent Rapid Media.
Excited about this role but don’t meet every single requirement? We encourage you to apply anyway.
Our Team
Rapid Media is headquartered in Revelstoke, British Columbia. Our team ranges from coast to coast in Canada and the U.S. You’ll join a talented group of professionals, including a publisher, sales team, an advertising and sponsorship coordinator, three editors, a creative director, an operations manager, a film festival tour coordinator, and a circulation manager. It’s a great group of people, and there’s no drama. You’ll fit right in if you are smart, hardworking, humble and love paddling.
Compensation and Perks
- $20,000 to $30,000 CAD annually (20 hours/week), commensurate with experience.
- Opportunities for professional development and growth.
- Fully remote work environment.
Apply Now
Interested paddlers and paddle anglers across North America are encouraged to apply. Send your CV, a cover letter explaining why you’re a great fit, and three links to your content to editor@paddlingmag.com. Include any relevant previous work, social media profiles, or portfolios.
Candidates will be contacted starting the week of May 4 to schedule interviews.
Learn more about Rapid Media at paddlingmag.com, kayakanglermag.com, and paddlingfilmfestival.com.
Rapid Media is proud to be an equal-opportunity workplace. All qualified applicants will receive consideration without discrimination based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability, or the boats you paddle.














This article was published in Issue 75 of Paddling Magazine. 
















This article was first published in the 2025 issue of Paddling Business. 













